How do you choose the right gondola and shelving for your convenience store?
Unfortunately, there is not a one-size-fits-all solution. Fixture height, base deck size, shelf depth, backing board, color, and even peg hook length all matter to the overall effectiveness of your selling environment.
Fixtures must coordinate with all other elements of your store including walls, floors, and display units to create a backdrop that defines your brand, but allows your products to pop. Always keep in mind when choosing fixtures: The ultimate purpose of gondola and shelving is to put your products in front of your customers to make their purchase experience quick and easy.
Here are a few fundamentals that should factor into your decision process:
- Choose fixtures that coordinate style, color, and texture to create a cohesive look
- Shelves must be able to handle products’ weight and size
- Slat wall provides more display options and handles more weight than pegboard
- Choose units that allow versatility for product stock changes and resets
- Maintain at least three feet of pathway space between units to meet ADA requirements
- Consider how your shelving will accommodate a variety of vendor displays
This is only a partial list of what you need to consider! When you are searching for new store fixtures, gondola shelving, checkout counters, or food/beverage islands and stations, contact the DisplayMax fixture experts.
For a complimentary call to discuss your store fixture idea, plans or challenges, call 810-494-0400. We would enjoy assisting you throughout your design, development, or procurement process.
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